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Why choose our Career and Interview Coaching Services

Why choose to invest in our Interview Coaching Experts services?

In today's highly competitive job market, being a skilled communicator alone is insufficient. When competing against candidates who are well-versed in the job market, have received coaching, possess polished skills, and are of high calibre, it is crucial to not only understand interview questions but also provide examples that demonstrate effective communication strategies and utilise interview techniques effectively. Additionally, it is essential to convincingly demonstrate to the interviewer that you possess all the necessary qualifications and expertise required for the job. Acquiring the skill to accurately comprehend and analyse queries, as well as constructing responses via proficient communication frameworks like the STAR Method, is of utmost significance. Professional interview coaching will provide you with a competitive advantage. Developing a robust interview method is a valuable skill that will have long-term benefits for your professional trajectory, making it a worthwhile investment at present.


Our team of skilled career coaching professionals can assist you in refining your interview methods, giving you an advantage over your competitors and increasing your chances of progressing through the interview process or securing a highly desired job offer.  Developing a robust interview method is an asset that will benefit you throughout your professional journey.


During the Interview Coaching session, we will discuss various Interview models and approaches. Many businesses incorporate multiple techniques into their Recruitment Process, utilising a combination of the following:

  • Formal Interview

  • Informal Interview

  • Competency Interview

  • Behavioural Interview

  • Presentation Interview

  • Group Interview

  • Panel Interview

  • Interview Assessment Day

  • Trial Day

  • A Job Shadowing Interview


Formal Interview

A formal interview is a one-on-one meeting between a prospective job candidate and employer, after which the prospective employer decides whether the candidate is right for the position. Formal interviews can be conducted in any trade or business.


Informal Interview

Informal interviews are interviews that take place outside the office in a casual setting, such as over lunch or coffee. Informal interviews are not structured like a traditional interview, although they typically have the same goal: to determine if a candidate would be a good fit for a company.


Competency Interview

A competency-based interview is an interview in which questions are used to determine how you handled tasks, challenges, and other aspects of your previous or current job. Interviewers will use competency-based questions to inquire about specific examples. 

Popular Competency Questions

  1. Give an example of your sales skills.

  2. Give an example of a project in which you were involved that required your teamwork skills.

  3. How do you deal with stressful situations?

  4. How would you assess your ability to bring about change?

  5. Give an example of a significant decision you made in your last position.

  6. Give an example of a change you initiated in your organization.

  7. As a manager, do you direct the project or the people?

  8. Describe a success of yours as a manager.


Behavioural Interview

Behavioural interview questions are those that focus on how you've handled various situations in the workplace and reveal your character traits, abilities, and skills to the potential employer.


Examples of Behavioural Interview Questions are as follows:

  1. Give an example of an occasion when you used logic to solve a problem?

  2. Give an example of a goal you reached and tell me how you achieved it?

  3. Describe a decision you made that was unpopular and how you handled implementing it?

  4. Have you gone above and beyond the call of duty? If so, how?


Presentation Interview

A Presentation Style Interview is an opportunity to showcase your skills and experience to a potential employer and demonstrate what you can do. Usually, the interview presentation will focus on one of the tasks that you’ll be required to perform as part of the job role. For example, if you’re applying for a marketing position, they might ask you to present a marketing plan. You may be asked to present about a topic or assignment. Interview presentations are common among positions that are responsible for communicating information to large groups of people including sales representatives, business analysts, managers, product managers, client-facing positions and more.


Group Interview

What is a group interview?

Candidates may be required to participate in work-simulation exercises and activities. these can take the form of group problem-solving sessions where each candidate's contribution and participation are noted discussion groups take a similar form.


Panel Interview

A panel interview is a job interview in which an applicant answers questions from a group of people who then make the hiring decision. Hiring managers use panel interviews to gain perspective from other people in the organisation and occasionally those outside the organisation.  Panel interview refers to a type of interview which includes one applicant and several interviewers, often representatives of different departments within a company like the hiring manager and a member of the human resource recruitment team. Panel interview process. In this type of interview, each panellist asks a set of questions that might be related to different fields. Panel interviews often include assessors, both corporate and external, who examine a broad spectrum of the skills required in the candidate. An interviewing panel might include a human resources expert, a technician working in the relevant field.


Interview Assessment Day or Assessment Centre

Assessment days (also called assessment centres) allow companies to assess candidates over an extended period, whilst offering candidates the chance to find out about an employer in greater detail. An assessment day also usually provides an opportunity for a candidate to meet with current employees at a firm and may involve a formal panel interview, followed by a Role- Play Exercise and then Group Activity during the day the candidates may hear from a few people from the company telling them a bit about the department and perhaps a company overview as part of the interview assessment day process.


Trial Day Interview

A Trial Day is when a candidate comes into the office to meet their prospective team and complete an assigned challenge. This usually occurs after a phone screening or first or second stage interview.  Trial days are intended as an intensive day (or half day) designed to delve deeper into a candidate’s skills, experience, and cultural fit, all while giving them a real taste of what it’s like to do the job.


Shadow Interview

A shadow interview is a "day in the life" type of interview that allows you to follow an employee for a portion or all a workday. The employee holds a position like the one for which you're applying. These interviews are unpaid and can be used for several purposes.


Our coaches will offer their specialised knowledge to assist you in constructing robust responses by employing the STAR (competency-based interview) methodologies. Furthermore, we will provide assistance in conquering interview jitters and apprehension. Assisting you in providing responses that achieve high scores.


  1. NHS Operational & Administrative

  2. NHS Clinical & Support

  3. NHS Project & IT

  4. Primary Care Services

  5. Social Services


  7. Central Government (MoJ, MoD, Home Office etc.)

  8. HMRC, DWP, DEFRA, Ofgem, Ofsted

  9. Local Government (Borough, City Council, County Council)

  10. Police Service

  11. Fire & Ambulance Services


NHS & Public Sector

National Health Service (NHS) and Public Sector Service Coaching for interviews. These interviews can be among of the most challenging in any business, as they have highly stringent grading criteria. Failure to meet the specific criteria during the interview will result in not being offered the position, regardless of your level of experience or talent.


Technology Sector 

Apple, Google, Facebook, Tiktok, LinkedIn Uber, Samsung & Amazon – Big Corporate IT and Media Interview Training. Interview training in the technology sector is becoming more important than ever before, with companies like Amazon, AWS, Google, Netflix, Facebook, or Apple (FAANG) each have their unique way in which they conduct their interviews. We have extensive experience in coaching professional for these types of interviews, whether it’s showing googleyness in an interview to integrating Amazon’s leadership principles in to answers. Our expert interview coaches will help you through the process, ensuring that you deliver your answers with depth, confidence, and conviction.


  1. Amazon 16 leadership principles interview coaching.

  2. Google’s “googleyness” interview training.

  3. Behavioural Interview Preparation.

  4. The Amazon loop Interview training.

  5. Coaching for Apple, Facebook, Airbnb, and Uber etc.

  6. Google’s GCA and role related interview preparation.

  7. Assessment centre coaching.

  8. Talk about your experience with confidence.

Retail Interviews 

Retail interviews can be extremely daunting and have a complex structure. The retail sector is a bustling, lively and ever-changing industry sector that offers a multitude of employment opportunities. From customer service roles to managerial positions, retail jobs require specific skills and qualities. To excel in the interview process, candidates must understand the unique characteristics of the retail sector and tailor their approach accordingly.  In the competitive world of retail, securing a job can often come down to how well you perform in an interview. Whether you are a seasoned retail professional or someone looking to break into the industry, understanding the importance of retail interviews is crucial to succeed. 

Understanding the Various Roles in the Retail Sector
Before entering the interview room, it is essential to have a solid understanding of the distinct roles within the retail sector. Sales associates, customer service representatives, visual merchandisers, store managers, and buyers are just a few examples of the diverse job positions available. Each role has its own set of responsibilities and required skills. 


Management Interview Coaching and Training

Management interview preparation coaching is specifically designed to assist professionals who are being interviewed for positions that require strong interpersonal skills, such as team management (in technical or non-technical fields), mentorship, or project management. We specialise in providing solutions for challenging management inquiries, demonstrating composure, poise, and charisma during interviews. Reducing verbosity, unease, and apprehension. In order to showcase to the interview panel your proficiency, character, and ability to assume a leadership role.


  1. Departmental Manager

  2. Team Leader

  3. Project Manager

  4. Programme Manager

  5. Project Coordinator

  6. Operations Manager

  7. Senior Manger

  8. Account Manager

  9. Technical Manager

  10. Lead Roles


Corporate Interview Coaching and Training

Corporate interviews are highly competitive, we offer superior knowledge and expertise to prepare professionals for their big interview. We will support you throughout the multiple stages of the interview process, ensuring that you are well-prepared for each level, including HR telephone interviews, Ms Teams or conferencing interviews, second stage interviews, and final stage interviews. In addition, we will collaborate with you to create exceptional responses that are captivating and perceptive. Moreover, we will exhibit optimistic and self-assured non-verbal communication.


  1. Management Consultant

  2. Accountant

  3. Risk & Regulatory

  4. Quality Assurance

  5. Business Analyst

  6. Financial Analyst

  7. Events Management

  8. Marketing & Advertising

  9. Sales & Business Development

  10. Customer Services & Relations

  11. Digital Media Marketing

  12. Solicitors & Lawyers


Executive Interview Training and Coaching

We possess extensive expertise in coaching and preparing high-level executives (such as CEOs, COOs, CFOs, CTOs, VPs, and Heads of departments) for their significant interviews. Our primary objective is to cultivate a sense of authority and create captivating storylines in your responses, in order to distinguish you from competitors and highlight your leadership characteristics. Creating compelling and captivating storylines of superior quality. Respond to competency-based questions by providing detailed and perceptive examples. Cultivate your gravitas by enhancing your body language, honing your speaking speed, and making other improvements. Incorporate your philosophical principles and visionary outlook as a leader into your responses.


Interview Training Sessions

These are effectively a trial run of a real -life interview situation where we will interview you for a specific role or against general questions relevant to your career.

We will provide an initial coaching session via telephone then create a mock interview consisting of 10 tailored questions.  The interview will take place over Ms Teams or Zoom or whatever video conferencing application you are comfortable with using.  will then provide feedback of the session and deliver high level coaching on how to improve your technique which will cover anything from basic interview skills through to advanced methodologies suitable for experienced Executives.



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